ALSO looks forward to working with you as a

GTM Solution Sales
Job Description

 Role Overview 

The Principal Data & AI Solution Lead is a Group-level GTM and business leadership role responsible for defining and driving ALSO’s Data & AI strategy and execution across markets. The role works with technical teams, sales, marketing, Microsoft stakeholders, and country organizations to translate Microsoft Fabric, Azure AI, analytics, and data platform priorities into clear offerings, sales plays, enablement programs, and measurable business outcomes. 

Your role 

  • Own the Group-level Data & AI solution strategy and execution roadmap 

  • Define priority partner segments, solution motions, campaigns, enablement plans, and execution milestones 

  • Translate Microsoft Data & AI priorities into ALSO sales plays, partner activation motions, and scalable GTM activities 

  • Coordinate enablement architects, development resources, sales teams, marketing, Microsoft stakeholders, and country organizations 

  • Drive partner recruitment, activation, pipeline creation, and measurable business outcomes 

  • Monitor execution progress, identify blockers, and improve the operating rhythm across countries 

  • Represent ALSO’s Data & AI direction in strategic discussions with Microsoft and key partners 

Your profile 

  • Principal business and GTM leader with strong Microsoft cloud ecosystem experience 

  • Commercial mindset with ability to connect solution priorities to partner growth, pipeline, and revenue outcomes 

  • Strong executive communication and stakeholder management across multiple countries and functions 

  • Business-level understanding of Data & AI technologies without needing to be the hands-on architect 

  • Structured execution discipline with ability to move from strategy to measurable field execution 

Certification requirements 

  • Microsoft cloud certifications are beneficial, but not mandatory 

  • Microsoft partner program, GTM, solution area, or sales readiness is highly valuable 

  • Business-level readiness on Microsoft Fabric, Azure AI, Azure AI Foundry, and AI transformation scenarios 

  • Evidence of GTM execution and partner activation is more important than deep technical certification 

Why join us? 

This role shapes how ALSO scales Data & AI across markets by connecting Microsoft priorities, partner ecosystem needs, technical capability, and local execution into one coherent growth motion. 

Information at a Glance
Remote
Level of Experience:  Senior
Job Function:  Sales
Required Travel:  less then 50%

About ALSO

ALSO is one of the leading technology providers for the ICT industry currently active in 30 countries in Europe and in a total of 144 countries worldwide. In 2024, net sales of the Swiss-based company, which employs about 4 200 people, amounted to 11 billion euros. The ALSO ecosystem offers around 135 000 resellers hardware, software and IT services from more than 800 vendors in over 1 570 product categories. In the spirit of the circular economy, the company provides all services from provision to refurbishment from a single source.

ALSO has three business models: The Supply division comprises the transactional range of hardware and software. The Solutions division supports customers in the development of customized IT solutions and ready-to-use IoT applications. Subscription-based cloud offerings for soft- and hardware as well as platforms for cybersecurity, IoT, virtualization and AI are the focus of the Service area.

For more information visit: www.also.com

ALSO Values

It is one of our fundamental values to respect human rights and to ensure that they are respected. This includes, in particular, respecting the personal dignity and privacy of each individual. Ethical behaviour is also expected of all our employees in business dealings with our partners. We are committed to fair, unrestricted competition and do not allow our decisions to be influenced by gifts or invitations, let alone financial benefits. Improving the lives of all people through technology - that is ALSO's goal. This also includes protecting our environment and making careful use of the limited resources we have. For further reference, please refer to our Code of Conduct.

Learn more about ALSO – THE TECHNOLOGY PROVIDER at: https://also.com | LinkedIn | Twitter | YouTube